● Projects

Projects I've built

Products I have built across different technologies and business models, from the early days of the internet to today.

Lensal.com

E-commerce · 2002

  • E-commerce
  • Digital business model
  • Operations

Founded in 2002, Lensal.com was among the early e-commerce ventures in Türkiye.

I ran its operations for approximately 20 years — long-term experience that covered not only building the digital product but also the operational and commercial sides of online retail.

Eskidostunubul.com

Social Network · 2006

  • Social network
  • Community
  • Web

Founded in 2006, Eskidostunubul.com was a social network built to help people find old friends and get back in touch.

It was one of Türkiye's early social networking ventures and grew to around 500,000 members.

Phoneist

Location Intelligence · 2011

  • Location-based
  • Gamification
  • Mobile marketing

Launched in the summer of 2011, Phoneist was built as a platform combining location-based social interaction, gamification, and mobile marketing.

Users could check in at venues, earn badges by completing tasks, and take advantage of offers from member businesses. A location-based puzzle game — completed by collecting pieces placed at different spots around the city — was one of its signature features.

Built with HTML5, it worked on both mobile devices and computers. Turkish technology publications covered it as a local alternative to Foursquare.

Phoneist Smart Beacon

BLE Technology · R&D · 2013

  • Bluetooth Low Energy
  • iBeacon
  • Retail

Developed in 2013, Phoneist Smart Beacon was an R&D initiative focused on Bluetooth Low Energy (BLE) and iBeacon technology, exploring ways to connect physical spaces with mobile experiences.

In 2014 it was used at Gold Teknoloji Marketleri's Altunizade store, delivering product specifications, discounts, and campaign information from the shelves to shoppers' phones through the Phoneist Smart Beacon iOS app.

LOLLY

Mobile App · Gamification · 2016

  • Mobile
  • Gamification
  • Advertising

Developed in 2016, LOLLY was a gamified mobile Q&A app where users could earn rewards by answering brands' survey and advertising questions or competing in duels with other users.

It set out to bring gamification, mobile advertising, and user engagement together in a single experience.

Fly&Health

Health Tech · Medical Tourism · 2023

  • Digital health
  • Medical tourism
  • London

Launched in 2023 and based in London, Fly&Health is a healthcare platform that connects patients seeking treatment with verified doctors and clinics in different countries.

Patients describe the treatment they need, their budget, and preferred dates in a single request, and doctors who specialize in that treatment contact them directly. Unlike clinic directories, the doctors come to the patient rather than the other way around.

Qapl

Social Platform · Shared Moments · 2025

  • Social platform
  • Shared activities
  • iOS · Android

Launched in 2025, Qapl is a social platform that helps people connect around shared interests and activities in the same city and around the same time.

People create plans in categories such as food and drinks, sport, entertainment, culture and exploration, wellness, or learning, then connect and chat with others who share the same plan. Qapl is not a dating app — it is built around shared, real-world experiences.

Turkishbase

Community · Professional Network · 2026

  • Community
  • Professional network
  • Opportunities

Launched in 2026, Turkishbase is a community-driven professional network designed to help Turkish people across cities worldwide build connections, develop professional relationships, and discover work opportunities.

Organized around city communities, it brings together individuals, organizations, and work requests, and lets members browse opportunities and submit offers.